How to organize concerts in your city? How to organize a group concert? How to organize a charity concert of a star?

2024 Author: Priscilla Miln | [email protected]. Last modified: 2023-12-16 00:21

The ability to organize an event is an important skill of every modern person. For a musician, a concert is the main format of his work and a source of income. Many creative people resort to the help of professionals. Agents and managers know how to properly organize an advertising campaign, find resources, and sell tickets. And the task of the artist is to light the hall with his inspired creativity. In the history of art, a natural symbiosis of a musician and a manager has developed.

I see the goal, I believe in myself

What to do if you can't hire a professional agent? How to organize concerts? First, decide on your priorities. Do you want to hold a charity concert? Or just share the results of your creative work? Is your goal to make money? Further actions depend on the choice of task.

The easiest way is to introduce your music to your friends. How to organize concerts in this case? The easiest way is to hold a flat. Home concerts were very popular in the USSR in the second half of the last century. Moscow and St. Petersburg rockers did not get along withofficial culture and were forced to speak secretly.

Home concert, or Back to the USSR

In those days, there were traditions of the housekeeper. Several musicians played acoustic instruments. No sound equipment was used. There were few spectators. They could talk freely with the musicians, and often the concerts turned into a feast or just friendly communication.

Today it is possible to use sound recording equipment within the framework of apartment houses. And the speakers and amplifiers will disrupt public order and interfere with the neighbors. The exception is private households. No official permission, hall rent, advertising, in general, any expenses are needed to hold a house party. Enough free space, which one of your friends will provide free of charge. There is only one minus of the apartment house - the lack of income.

Non-Profit Help

How to organize concerts if you need to raise money for a good cause? Need a small amount urgently? Reach out to friends and acquaintances. But instead of simply asking for a loan, organize a concert-feast in your apartment. Let it be a little party. Tell the audience about your problem or arrange a presentation of the project. Set up a money box. It should look bright and attract attention. For those who prefer electronic payments, bank details should be printed. Hang the leaflet in a prominent place, and distribute to each of those present.

Think about how your friends can control your spending. They must understand what they will domoney. How to organize concerts for charities and non-profit organizations? Here a simple apartment house is not enough. It is necessary to raise a lot of funds. Therefore, a competent advertising campaign is needed.

What to show the viewer

Define your target audience. Research shows that people of all ages and social backgrounds donate to charity, but young men and women over 40 tend to give the most. Both categories of citizens belong to the middle class. Unfortunately, these are completely different target audiences. It is not possible to create a general advertising campaign for them.

How to organize a charity concert and define your target audience? Do your own research. Start with an experiment. Try to hold a promotion in the main square of the city. She may look different. Hand out booklets and free artist demos to passers-by. Entertain walking people, and they will be grateful for it. You can arrange a small auction. Selling hand-made toys, simple drinks, calendars, magnets and other small items will attract the attention of the townspeople.

Target audience and repertoire

Pay attention to who donates the most. You can involve a special observer in the study. This is how you define your target audience. Such an advertising campaign requires a lot of investment. To avoid this, try to attract volunteers.

Target audience studied. But howorganize a concert? The next step is the image and repertoire of the artists. Explore the musical tastes of your future viewers. To do this, it is enough to monitor social networks. Pay attention to profile communities. For example, ladies of the Balzac age gather in groups dedicated to family, children, and culinary recipes. Check what other communities they are in, whether they post music. Bikers, hipsters, yuppies, as well as representatives of other subcultures and social strata of society have their own groups.

Speech structure

The musical tastes of the target audience have been studied. Before organizing a concert, introduce the artists to the repertoire. Together with the musicians, make a list of songs in a certain order. Do not forget that concert numbers should be contrasting - a fast piece will certainly be followed by a slow one. Include performances by artists of other genres: dancers, comedians, circus performers. Men's numbers must alternate with women's. Do not forget that such an event does not last more than one hour. Don't take breaks between sections. Otherwise, after the intermission, you will not count the number of spectators.

The image of musicians and the tasks of the producer

Attention should be paid to the appearance of the artists. If you are interested in how to learn how to organize concerts, take care not only of the costumes and make-up of the group, but also of their manner on stage. For a young audience, abrupt movements and an extravagant appearance are appropriate.musicians. Older viewers won't like it. They will appreciate the calm and contemplative mood of the event. In addition, you need to take care of renting high-quality sound equipment, hiring professional lighting technicians, and even supervise the cleaning of the auditorium.

How to organize concerts correctly? It's difficult enough. There is a popular expression among managers and organizers: "If you want everything to be good, do it yourself." This wise aphorism captures the main problem of all leaders. Finding responsible performers is one of the most difficult tasks. Therefore, the organizer needs assistants who control different areas of work. It is advisable that you have complete trust in these people.

As you know, creativity and discipline are incompatible concepts. Exceptions to this rule are rare. Artists can cause a lot of trouble. Do you want to know how to organize concerts in your city? Succeed in the field of production. Earn money for yourself and artists. And then the best musicians will contact you. Of these, the most talented and disciplined should be selected. Then success is assured.

Where to hold a concert

A separate problem is the rent of the hall. It's good if the city has a Palace of Culture, a club, a stadium, a philharmonic society or something like that. And you have money for rent. If there is no professional concert hall, you need to turn on your imagination. Do you want to know how to organize a concert of a rock or pop band? Creative teamneeds a rehearsal room. Most likely, the group already has a capacious garage or warehouse where they regularly meet. You can ennoble this room and hold a concert there. Each city has a large warehouse or production workshop. It needs to be cleaned well. And then it will be perfect for a rock performance.

How to organize a group concert, will tell the practice of holding festivals of contemporary art. Often they are on the territory of abandoned factories and factories decorated in the loft style. Huge rooms have almost no partitions. Functional areas are distinguished only by meager decorations. Musical performances take place in a small hall. There are also exhibitions of installations, souvenir stalls and fast food sheds. Try to adopt this practice. Lease part of the premises to merchants. To do this, you need to have official permission. To get it, you have to work hard. But on the other hand, you are guaranteed a profit.

To lead is to foresee

It's good to organize the sale of discs with the group's records at the entrance to the hall. If the group is known only in your city, it is likely that their music is not yet available on the Internet. It's just that no one has been able to download it. Therefore, fans will be happy to buy their favorite songs. Holding a concert in an abandoned production facility can cause some problems. For example, there may be no sockets for connecting audio equipment. All possible problems must be carefully studied long before the start of the concert. Andtry to eliminate them. A good manager anticipates all possible difficulties in advance.

Distinguished guests

How to organize a star concert? And what is the cap on the fee? Such questions are often asked by young art directors of numerous nightclubs, which today appear in every city like mushrooms after rain. Aspiring managers should be aware that the costs will not be limited to the star's fee.

Large funds will be spent on the relocation of the artist and his team, as well as on accommodation. The star will not stay in a cheap hotel and eat in the dining room. There is no guarantee that you will make a profit. It is more likely that there will be losses. Another difficulty is drafting a contract. It should be entrusted to an experienced lawyer who has worked with such documents before. This is another expense item.

Artist's fee may vary depending on circumstances. The date of the concert is of great importance. For example, on holidays, the amount of payments increases several times. Much depends on the time the artist is on stage and the number of songs he has to perform. The number of viewers and the density of the star's tour schedule are taken into account. The larger they are, the more expensive the concert will cost the customer. If you still decide to invite a star, you should book performance dates in advance and coordinate them with the musician. Clear organization is the key to the success of the event.